Apax

A WordPress-to-Webflow migration for supported housing and living.

Industry: Supported Housing & Living
Service: WordPress to Webflow
Platform: Webflow
Audience: Housing partners, referral organisations and prospective employees

Apax website shown on desktop and mobile devices.

(01)Results

Pages migrated: 84
Verified redirects: 100%
Time saved: 11 min

(02)Overview

Apax provides supported housing and supported living in London. Its site brings together services, resident stories and careers for partner organisations and potential staff. We migrated the website from WordPress to Webflow and rebuilt its content structure, so services, community stories and organisational updates now share one CMS framework.

01
Platform migration
Content moved from WordPress into a rebuilt Webflow platform.
02
Content structure
Services, resident stories, recognition and careers organised by audience.
03
Webflow CMS
Reusable CMS layouts for articles, community stories and updates.
04
Service presentation
Housing and support explained clearly, alongside human stories and visible contact routes.

Apax website pages shown on desktop and mobile devices.

(03)The approach

Move the existing content into Webflow while retaining the organisation's human character.

Apax had to carry its service information, resident stories and culture onto a new platform. The structure needed room for practical housing information and for the people behind its purpose, while guiding two audiences: partners and prospective employees.

(04)Collaboration

Migration and content organisation formed one delivery, with ongoing publishing built into the CMS.

Stage 01
Discovery
Reviewed the WordPress content and the needs of partners, staff and the community.
Stage 02
Structure
Organised the Webflow site around services, stories and recognition.
Stage 03
Implementation
Migrated the content and rebuilt the site in Webflow.
Stage 04
Delivery
Prepared the platform switch, focusing on content continuity and ongoing publishing.